Carlos Muniz

Background

About Carlos Muniz

As Global Product Manager- Market needs collection & analysis for the European, North-American & Asian markets, with local sales & regional product managers- Design of product roadmap in agreement with the stakeholders (regional sales, product managers, local operations, executives, board)- Creation of market requirements + assisting to product requirements at global level- Leading alignments through various and complex local differences- Assessment & rollout of pre-series, early feedback to R&D, Operations- Market rollouts, in collaboration with Operations and Marketing dept- Definition of documentation for multiple targets (sales and technical)- General training of network on the peripherals, functionalities, application- Collaboration with key accounts, machine-tool builders in project management form & technical assistance to qualify peripherals. As Head of Products for Europe- Market needs for European market, with sales teams and Global Product Manager- Execution of the product roadmap- Creation of market requirements, validation of specifications- General pricing policy at European level, in accordance with standards and conditions, for products manufactured locally and and overseas to ensure profitability, in collaboration with the CFO- Supporting the CEO to acquire key accounts (private labelling / direct global sourcing), managing qualification projects between manufacturer and key account. As Head of Marketing Intelligence- Leading design and implementation of "Customer Life Cycle" as canvas for interaction with customers- Alignment with subsidiaries, implementation of several tools improving daily communication and response to/from the end users- Sustaining the Digitalization transformation to rethink processes, find new revenue streams, acquire & retain customers, in collaboration with Head of Digitalization; As Head of Marketing Communication- Definition of the communication channels, contents and frequencies- Consulting and support on content creation for training, sales, troubleshooting purposes, in digital and print forms- Assisting in creation of customer portal, the fundaments and the content creation. As Head of Applications- Team creation to handle pre-sales technical consulting- Implementation of processes managing appropriate product configurations and special custom requests- Supporting local sales in large-scale projects by providing turn-key products / combination of selected products- Organization of trainings for sales distribution channels & technical agents' network.