Carly Riley

Background

About Carly Riley

Growing up, I excelled in my math classes but spent most of my time outside of school with a camera in my hands. So, when asked if I'm a left-brained or right-brained thinker, I never know how to respond. I'm both. That's exactly what draws me to marketing, which begins at the intersection of analytics and creativity. With the knowledge of an MBA from West Virginia University and experience from multiple internships, freelance work, certifications, and communications coursework, I strive to find the sweet spot that draws great customers to great companies. Currently, at WVRC Media, I facilitate paid media campaigns for my clients, both mass and targeted, radio and digital. The flexibility to work with audio, visual, and digital mediums allows me to find integrated marketing solutions to my clients' complex business adversities. Establishing those relationships, crafting content, and telling stories while obtaining data is what drives me to strategize and think critically. In my free time, I'm a free spirit. I've traveled all over the country just to attend concerts and stand outside afterward for way too long wanting to meet the lead singers and tell them what their music means to me. Left or right-brained thinkers, alike, I invite you to connect with me. Let's link up and discuss your favorite brands, ad campaigns, or musicians.