Carol Priefert
Sr Product Marketing Manager at Qad
Based in Chicago, United States
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Seniority
Manager
Department
Advertising & Marketing
Location
Chicago
Industry
Software Development
Company size
1.7K
Contact information
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c•••••••@qad.com
Phone
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Background
About Carol Priefert
A b2b and b2c marketing leader with a background in VOC (consumer insights), digital, product development, growth marketing, demand generation, strategic direction, and innovation. Known for what to do and how to get things done. Strong strategic and tactical skill sets. A self-starter with an entrepreneurial spirit and a “no task is too small” attitude. Skills Strategy Cross-Functional Marketing leadership (staff and budget) Marketing research primary (qualitative and quantitative) and secondary research Demand generation Product development and management Innovation New Product Development Digital marketing (social, email, SEO/SEM, etc) Tradeshows and Events Marketing Campaigns Branding Public Relations Product Launch Segmentation Customer Journey Internet of Things IoT Cross-Functional Team Leadership Strategy Leadership Global Growth Marketing Digital Marketing Content Marketing Sales Enablement Product Management Marketing Plan Media Placement
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