Carolina Wu
Apac Marketing Manager at Parklu By Launchmetrics
Based in Shanghai, China
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Seniority
Manager
Department
Advertising & Marketing
Location
Shanghai
Industry
Advertising Services
Company size
21
Contact information
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c•••••••@parklu.com
Phone
5 credits+86 ••• •••• ••••
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Background
About Carolina Wu
Experienced Marketing Manager with a demonstrated history of working in the marketing and advertising industry. Skilled in Public Speaking, Marketing, Event Planning, and Social Media Marketing. Carolina works for PARKLU by Launchmetrics PARKLU is a KOL relationship management and analytics platform pioneering how brands analyze, collaborate and manage China's social influencers. With 250K plus influencers across 10 social media platforms, PARKLU’s database offers a combined reach of more than one billion Chinese customers. Carolina is familiar with the Chinese platforms like Douyin(known as Tiktok), Weibo, WeChat, Taobao live streaming, Blibli, Little Red Book, etc, and she did public speaking about KOL Marketing in China. PARKLU Platform services: discover brand ambassadors, customize KOL recommendations, Benchmark and Monitor KOL analytics, real-time KOL pricing, campaign management, customized data, and reports, etc. Clients: Estee Lauder, Givenchy, Swatch, Unilever, OMEGA, LG, HYATT, etc.#china #digitalmarketing #KOLmarketing #socialmedia #socialmediamarketing #influencermarketing
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