Carrie Okeefe

Background

About Carrie Okeefe

As the Director of Business Development at Exhibits Development Group in Saint Paul, MN, I am passionate about fostering connections and opportunities in the museum and exhibitions industry. Over the past 5 years, my role has centered around strategic development and nurturing client relationships, leveraging my expertise in sales, networking, and project management. Strategic Sales Meetings: Daily, I dedicate two hours to setting up two strategic meetings, focusing on different regions, museum types, and exhibition focuses. This methodical approach ensures a steady flow of potential opportunities and is diligently managed through updates in Basecamp and careful calendar planning. In-Person Sales Visits: Each month involves a dedicated sales trip, aiming for at least three significant meetings or visits per day. Especially active during conference months, I manage these trips meticulously, arranging meetings a month in advance and continuously updating our Basecamp threads to ensure seamless communication and follow-up. Conferences and Networking: I actively participate in industry conferences, attending six annually, with a focus on maximizing exposure for both Exhibits Development Group and CultureNut. Post-conference, I compile a detailed workbook of contacts to foster ongoing discussions and potential sales avenues. Internal Sales Communication: I am committed to maintaining transparent and effective communication within our sales team. This involves leading weekly sales meetings, updating Salesforce with the latest closing and pipeline information, and supporting colleagues in sales and contract negotiations. My approach is data-driven and people-focused, reflecting my commitment to not just meet but exceed our business development goals. Let's connect and explore how we can create impactful experiences together in the world of museum exhibitions.