Carrie Prentice

Background

About Carrie Prentice

As Director of Key Accounts at Brixton, I oversee national accounts and divisions across Men’s and Women’s Apparel, Headwear and Accessories. With 20 years of experience in the action sports and fashion lifestyle industry, I’ve partnered with leading brands including Vans, Quiksilver, and DC. I bring deep expertise in sales strategy, business development, and account expansion. Throughout my career, I’ve: • Launched new departments within major retailers, successfully opening incremental business channels. • Expanded door growth across national accounts to drive long-term revenue and market penetration. • Built and scaled replenishment programs with Nordstrom to deliver consistent, repeatable growth. • Grown businesses across categories including Men’s, Women’s, and Boys’ apparel and accessories. At Brixton, I lead growth strategies and deliver insights to executive teams through bi-weekly forecasting, sell-through analysis, and risk/opportunity management. I manage a robust SMU business, providing customized solutions that align with client goals and elevate brand presence at retail. Recognized for sales excellence, I’ve earned multiple awards, including Key Account Rep of the Year (2016 & 2019) and Partner in Excellence – Brand of the Year (2019). Skilled in analytics, forecasting, and trend identification, I thrive in creating strategies that adapt to evolving markets and consumer demand. My passion is driving sales and profitability while cultivating trusted, long-term partnerships with key decision-makers and stakeholders.