Casey B. Lybbert

Background

About Casey B. Lybbert

As a Product Design Leader in the Loyalty space, I try to find the most mutually beneficial path between a business's goals and an audience's needs. That means digging into the details, championing easy-to-understand experiences, and bringing brag-worthy products to life. Throughout my career, I've worked closely with both designers and developers and know the pain points and needs of both. I also had to be incredibly aware of visual and technological logistics. That's why amazing, intelligent people from Coca-Cola, Georgia Aquarium, Reebok, Fjallraven, and numerous B2B tech companies have come to trust me with their ambitions, their fans, and their voice. If you're having trouble being heard, speaking clearly, or making a name for yourself in the digital space, don't worry. I'm here to Specialties: user experience, copywriting, screenwriting, content strategy, project management, team morale, late night deadlines, time tracking, wrangling budgets, 30 Rock trivia Experience: wireframes, project management, messaging strategy, web video scripts, banner ads, emails, landing pages, case studies, product copy, TV ads, tag lines, social media