Cassie Dodd

Background

About Cassie Dodd

After spending more than 10 years marketing various B2B SaaS solutions, I decided it was time for a career switch and become a Success Architect at Qualified. So now, instead of spending my days marketing a product, I get to help marketers utilize all Qualified has to offer. I considered myself a "jack of all trades" marketer, if it falls under "Marketing" I've probably done it. And, as all marketers know, all the things that no one knows where to put typically go under Marketing, so I've done those too. Events, webinars, emails (had to basically teach myself how to use Pardot), website improvements/creation of new pages/testing, blog writing, budgeting, working with outside agencies (sadly, while I can do a lot of things, I can't be an expert at everything), design when needed, podcast hosting, and I'm sure plenty more things I'm going to run out of characters to include. A California State University of Long Beach graduate, I hold a Bachelors of Arts in Communication with an emphasis in Interpersonal and Organizational Communication (to put it simply, yes, I am an over communicator to the core). I also obtained a Special Events Certification through the California State University Extension Services.