Catherine Higgins
Digital Merchandiser at Pens.Com
Based in Ireland
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Seniority
Staff
Department
Purchasing
Location
Ireland
Industry
Advertising Services
Company size
1.5K
Contact information
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c•••••••@pens.com
Phone
5 credits+353 ••• •••• ••••
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Background
About Catherine Higgins
Digital Merchandiser at Pens.com. Main duties include: Executing the website marketing and merchandising plans for our website. Implement site content features to improve customer experiences Ensure all pages have the proper product assortments Optimize pages using sorting strategies and automation for improved site performance QA sites and creative to ensure a great customer experience Partner with Product Merchandising team to maintain excellent product data quality to drive automation and compelling shopping pages Analyze reports to find actionable insights to inform data-driven merchandising decisions Partner with the technology and product teams to understand our new and updated systems Previous to this I was a Senior Online Commercial Merchandiser for Brown Thomas, Main responsibilities include analysis and optimisation of product and category taxonomy onsite, driving conversion, identify cross selling opportunities, analyse customer behaviour onsite, managing and improving data accuracy, forward planning and organisation of the merchandising activity in line with the commercial priorities.
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