Catherine Runge

Background

About Catherine Runge

Catherine's areas of greatest expertise are in bringing Salesforce digital transformation journeys to life by aligning change management strategies to business goals, talent management, leadership alignment, project management, sales, networks, communications, and training to exceed client expectations generating an average adoption rate of 93%. Catherine is a trusted Salesforce sales and delivery executive who infuses her Prosci and IBM certified organizational change management digital transformation expertise into the Salesforce pre-sales process and project delivery to offer strategic insight, direction, planning, and analysis to the CXO suite. Catherine is a Certified Salesforce Associate and certified IBM CXO Seller, Garage, Design Thinking, and SAFe Agile professional. Infusing her Executive Certification in Business Process Design for Strategic Management from MIT and her Executive Certification in Communicating for Influence and Impact from the University of Cambridge into signature OCM strategies, Catherine consistently leads global organizations to drive profitable change management practice capabilities and realize successful end-user adoption experiences in a Volatile, Uncertain, Complex, and Ambiguous (VUCA) Changing world. Catherine’s vast industry experience includes Financial Services, Advertising, News Media, Insurance, Real Estate, Publishing, Public Sector, Health Care, Nonprofit, and Life Sciences for global organizations including E&Y, Deloitte, Pearson, The Associated Press, Lonza Biosciences, The Department of Homeland Security, AARP, and IBM. Areas of Expertise: Leading Successful Salesforce Organizational Change Management Practices through: • Strategic Governance • GTM CXO Selling Strategies, Negotiations & Execution • Global Sales Leadership Alignment Coaching • Budget Development & Administration • Project Management Planning & Governance • Aligning, Upskilling & Mentoring Client Service Teams • Sponsor and Stakeholder Analysis & Roadmaps • Organizational Readiness (Impact analysis) • Communications Strategies • Training Strategies (Train-the-Trainer & End-User) • Risk Mitigation Strategies • Ambassador and Champion Networks • KPI's & ROI Measurement • Human Centered Change