Cathy Powers
Director of Marketing & Client Services at General Code
Based in United States
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Seniority
Director
Department
Advertising & Marketing
Location
United States
Industry
Book and Periodical Publishing
Company size
109
Contact information
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c•••••••@generalcode.com
Phone
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Background
About Cathy Powers
I'm a senior level marketing strategist, having created meaningful customer engagement through all facets of advertising and brand communications for many brands, including General Code, Green Mountain Coffee Roasters, Delta Private Jets, Capital One, Kodak, Excellus BCBS, and Chase Manhattan Bank. Areas of expertise include B2B, B2C and B2B2C integrated marketing, creation of strategic marketing plans, brand development, target audience definition, lead generation, database marketing, CRM, SEO, SEM, and digital and social media marketing.
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