Celestine Walliser

Background

About Celestine Walliser

I am a marketing student in the School of Business Honors Program at the University of Connecticut, graduating in the spring of 2025. With an interest in expanding my understand of consumer behavior, I have also added a minor in psychology to my studies as it connects to the field of marketing. I am eager to apply my education and my past work and leadership experiences to a role in marketing in the industry upon completing my senior year. This past summer, I had the pleasure of increasing my experience in marketing at a large corporation through my internship as a Market and Customer Activation Intern at Henkel. Over the course of 12 weeks, I became a valuable team member, taking initiative and supporting key projects that made a tangible impact. My role involved diverse marketing functions, including creating impactful marketing assets for our sales team, developing engaging digital content for social media, and driving channel marketing efforts. In channel marketing, I delivered brand-consistent assets and managed communications with external stakeholders to significantly increase Henkel's mindshare among the distributors. Upon this valuable experience and my education, I am ready to continue as a marketing professional in the industry!