Chad Holder

Background

About Chad Holder

I'm part of the marketing team for Schneider Electric's Sustainability Business. I work closely with our international sales teams to develop and deploy strategic, timely marketing initiatives to promote energy sourcing, including Cleantech and renewables. I create content across print and digital platforms - shareable sales assets, presentations, web copy, blog entries, social content, microsites, etc- as well as produce video content. Additionally, I work with our supply operations and client management teams to develop new offers. Prior to my return to Schneider Electric, I managed a team of content creators in the healthcare and health plan space at MedTouch (now Perficient). Before my time at Schneider Electric, I spent more than a decade in healthcare marketing. There I supported many clinical servicelines and my responsibilities included marketing Norton Healthcare's employed physicians group. With a background in advertising, I also spent three years leading NHC's media buying function in-house. Having joined NHC from The Courier-Journal, I also have several years of sales experience. Prior to moving to Louisville, I served as Director of Marketing at United Way of the Ohio Valley in Owensboro, Ky. Specialties: Design and copywriting, project management, audio/video production, media planning & buying, direct marketing, creative writing, client service.