Charles Rodriguez

Background

About Charles Rodriguez

I help businesses grow through content that actually connects. As a Senior Marketing Specialist at Earthling Interactive and Lift Consulting, I guide organizations in shaping their digital voice—especially on LinkedIn and YouTube. Whether it’s a construction firm ready to modernize its online presence or a founder looking to scale influence, I bring strategy, structure, and consistency to the content process. My work sits at the intersection of- Organic social media (LinkedIn & YouTube first, always)- Content ideation, strategy, and creation - Personal and brand storytelling that builds trust - Coaching clients to become confident, credible creators You’ll often find me helping our internal teams and clients get clear on what to say and how to say it—then turning that into a plan they can actually stick to. If it involves unlocking someone's voice, simplifying a message, or turning expertise into leads, I’m in. At Earthling Interactive, we work with organizations who’ve hit a digital wall—where systems, software, or their story just aren’t keeping up. And at Lift Consulting, we guide leaders to sell smarter, coach better, and lead with clarity. My role touches both worlds. Now the personal stuff, because we’re all human here: I’m a connector. A huge networker in Madison and now branching into Milwaukee. If you’re in the area, let’s get coffee. I’m a lifelong sports fanatic (Colts, Dodgers, Lakers, Trojans ), proud bulldog dad to Ernie and Hector, and a content creator in my own right—especially around EA College Football on YouTube. If I’m not editing a video or talking through a new post idea, I’m probably watching a game or talking strategy with a client. Let’s connect if you’re into authentic marketing, meaningful growth, or bulldogs with serious couch potato energy.