Charlotte Olver

Background

About Charlotte Olver

I’m a digital content professional with more than 6 years of experience creating user-first content that drives engagement and supports real-world outcomes. My expertise spans content strategy, digital project management and wellbeing-focused campaigns, always prioritising clarity, accessibility and inclusivity. At the Royal Horticultural Society, I’ve led projects that increased community engagement by over 50%, developed accessible resources such as the RHS Wellbeing Garden Blueprint, and ensured content is both impactful and aligned with organisational goals. Whether I’m improving website usability, optimising digital campaigns or mentoring teams on content best practices, I focus on creating content that goes beyond simply informing – it connects and makes a difference.