Chelsea Moore

Background

About Chelsea Moore

Passionate analytics professional with over several years of experience in retail & FMCG and data consultancy. I am enthusiastic about driving value and growth for businesses through leveraging data. Over the years I have developed an extensive range of skills from cleaning data, analysing it, visualizing it, developing and communicating impactful insights from it and managing big projects and teams. I have extensive knowledge of customer loyalty data through segmentation development, basket analysis, shifting consumer behaviour and engagement of consumers (retained/lapsed customers). Technical skills include, but are not limited to Advanced Excel, Microsoft Office suite, SQL, Python, PowerBI/Tableau, SPSS & R. Statistical techniques. SAP & Analysis for Office.Data Experience: Quantitative & Qualitative data. Market research methodologies & survey development. Customer & scan data - worked with loyalty card data with over 12 million active consumers and market scan data (IRI & Nielsen)- millions/billions of lines of data.Soft skills: Data communication and storytelling, presentation development and delivery, account management, client relationship management, project management, people management, data protection & GDPR, and revenue management.