Cherisse Todd

Background

About Cherisse Todd

A results-driven senior business leader with over 15 years of experience leading transformation, driving digital strategy, and delivering exceptional business outcomes for major UK brands. Specialising in digital transformation, I have successfully accelerated growth, reduced costs, and unlocked hidden value in both established and startup brands across sectors including Financial Services, Retail, and Healthcare. I am passionate about driving high-performance teams and fostering an inclusive, collaborative culture. As Head of Business Unit at Equator, I oversee a multi-disciplined team that consistently exceeds targets and delivers transformational change programs. I work closely with senior leadership to set strategic, financial, and operational goals, ensuring sustainable, measurable results that position clients as market leaders. Key achievements include leading digital transformations with significant ROI, business process improvements saving millions annually, and driving double-digit growth in profitability. With deep expertise in managing enterprise-level projects and business units, I have a proven track record in business development, strategic leadership, and driving client success. Experience Leading end-to-end digital transformation and consultancy initiatives Crafting and executing digital strategies for both established and startup brands Driving enterprise-level web solution delivery with a focus on usability and UX Managing cross-functional teams to deliver impactful multi-channel marketing campaigns Conducting digital due diligence and driving business optimisation Overseeing P&L, ensuring profitability and sustained business growth Leading high-performing teams, fostering development and organisational change