Cheryl Wittenstein

Background

About Cheryl Wittenstein

Director of Marketing and Communications at The Ark, a vibrant hub of vital human services serving the Chicagoland Jewish community. Principal and Co-Founder of Growth Brands Co. with MBA in Marketing, diligent leader of self and high-performing teams in digital marketing and e-commerce with measurable results in B2C/B2B for brands, agencies, retailers and resellers. Core competencies and success in- Marketing Strategy and Execution - Content Development, Management and Syndication - Digital Marketing, Advertising and Media - Multi-channel Campaigns - E-commerce Shopper Experience, UI/UX and Site Optimization - B2B Sales Enablement and Field Marketing - Marketing Communications through Cross-channel Digital, Print and Integrated - Client Success, Account Management and Key Account Leadership - Client Development and Business Development - Analytics, Consumer Insights, Measurement and Optimization Unique understanding from ALL sides- E-commerce suppliers + omni-channel retailers and pure play e-tailers - Digital media/AdTech/MarTech buy side + sell side - Brands + agencies - Brands/agencies + publishers/solution providers Expertise at leveraging compelling product storytelling, digital content best practices and proven framework for e-commerce merchandising and site optimization to improve online shopping experiences and increase conversions and sales. Highly effective at building relationships, establishing and managing partnerships and teams. Passionate about connecting people, consumers and business consumers, with brands that enhance our lives and work life, measuring success, optimizing and improving performance. Committed to and rewarded by a culture of energetic, hard work in a collaborative environment focused on growth.