Chiara Braghin

Background

About Chiara Braghin

Chief Marketing Officer (CMO)| Weerg I am the CMO of Weerg, an innovative company specializing in the production and sale of mechanical components through 3D printing and CNC machining. With over 16 years of experience in B2B digital marketing, I focus on developing and implementing advanced marketing strategies aimed at driving growth and increasing the global visibility of Weerg. Throughout my career, I have been dedicated to helping businesses evolve in the digital world through integrated marketing projects, e-commerce management, and optimizing inbound marketing strategies. I have held leadership roles in B2B companies, where I led complex projects, coordinated multidisciplinary teams, and worked closely with clients to deliver tailored, performance-oriented solutions that meet business goals. What We Do at Weerg: Weerg is a leading player in the manufacturing of mechanical components, combining the innovation of 3D printing with the precision of CNC machining to offer rapid and customized solutions to a wide range of industrial clients. As CMO, my mission is to develop digital marketing strategies that strengthen Weerg’s global market position, leveraging advanced digital channels and targeted marketing solutions. My Key Areas of Expertise: B2B Digital Marketing Strategy: I oversee and coordinate digital campaigns to maximize Weerg’s impact in the global market. Branding & Communication: I focus on strengthening and consolidating Weerg's position as a leader in the digital manufacturing and mechanical engineering sectors. Project & Team Management: I manage complex projects and cross-functional teams to ensure the effectiveness of marketing campaigns at every stage, from conception to execution. Data-driven Marketing: I use data analytics to fine-tune strategies, optimize performance, and improve return on investment (ROI). Over the years, I have developed cross-functional skills in various marketing areas, including e-commerce management, inbound marketing content creation, budget management, and overseeing high-complexity projects. Certifications: Inbound Marketing E-commerce Management Data Analytics SEM (Search Engine Marketing) Digital Marketing Strategy (USA) Marketing Automation With a constant drive for innovation, I am passionate about delivering solutions that help businesses adapt and grow in the digital era, achieving success through scalable, customized strategies.