Chitranjan Sood
Head of Research & Insights at Oliver
Based in Shimla, India
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Seniority
Director
Department
Research & Development
Location
Shimla
Industry
Media Production
Company size
460
Contact information
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c•••••••@oliverplus.agency
Phone
5 credits+91 ••• •••• ••••
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Background
About Chitranjan Sood
A market intelligence consultant / storyteller into corporate and new business strategy. Specialize in distilling insights at the intersection of business, digital and marketing to provide pragmatic ideas for growth of businesses and making existing processes more efficient. Advanced level of understanding of the world leading market intelligence tools (Mintel, eMarketer, Forrester, Gartner, Euromonitor, WARC, GWI, Capital IQ, RivalIQ etc) and how best they need to be leveraged in a given business context Successful track record of nearly 2 decades as a strategist tasked with uncovering pragmatic insights for business growth, go to market strategy and thought leadership; exposure of working closely with leaders across management consulting, investment banking, business development and C-suite in MNC research and consulting firms as well as media, creative and digital agenciesAlso worked with marquee clients like Unilever, World Remit, Capital Group and Babson Capital to name a fewPassionate about researching, strategizing and building new growth propositions and businessesReach out to me: csood79@gmail.com#go to market strategy #growth strategy #strategic planning #strategic research #consultative research
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