Chitvan Agarwal

Background

About Chitvan Agarwal

Experienced Marketing Professional with over 4yrs in FMCG industry across verticals and categories like Personal care and Food & Beverages. I am currently working with Tata Consumer Products as Marketing Manager - Innovations in the successful packed beverages ( Tea & Coffee ) division. My last Stint @ RCCL was on Personal care Brand - Park Avenue's Shaving & Face care portfolio where I was handling multiple New Product development initiatives across the portfolio from Kits, Aftershaves & many more. This experience also helped me gain valuable experience in Re-staging Park Avenue Men's grooming portfolio crafting new brand strategy and strengthening the digital foothold of the portfolio I have led a team of 15+ members handling GT Sales for Raymond Consumer Care which includes famous brand portfolio of Park Avenue and Premium. I have executed various product launches, trade scheme initiatives in the region. Post this I have gained valuable experience in marketing by handling Data Analysis, Social Media marketing & Raymond Fine perfumes within the Park Avenue's fragrance portfolio. I have also overseen implementation of Bizom & DMS ( Sales technology integration ) to digitalize the supply chain processes in the company. He has demonstrated working experience of handling technologies like SAP, Navision, Bizom & DMS. Prior to MBA, I have 20 months of experience of consulting, working in the business advisory services vertical at EY. I have worked across multiple industry verticals including FMCG, FMCD. I was involved as a functional consultant for MM, WM & inventory management modules in various implementations and advisory projects. A graduate of Delhi college of engineering (2014)and IIM Kozhikode (2018), I intend to build a career in Brand Strategy and marketing.