Chris Byrom

Background

About Chris Byrom

Chris is a business transformation and change specialist with a background in customer management, business performance improvement, marketing and strategy. Having started his career in retail, Chris has over 20 years senior level retail banking experience. At Barclays Chris was Head of Retention & Customer Engagement and at the Woolwich, he was responsible for marketing, including above and below the line advertising and new product development. He also worked directly with the CEO on major strategic and culture change programs. Chris also has substantial consultancy experience working with clients including Currys, Shell, Philips, Oracle, First Direct, NUS, AEGON, Northumberland Water, Aldermore Bank, Personal Group Insurance, Aviva, National Lottery Community Fund, Capita, Northview Mortgages, Network Rail, American Red Cross and Cox Communications Specialisms: CX, Strategy, Business Transformation, Consultancy, Customer Engagement, CRM, Customer Experience, Customer Retention, Employee Engagement, Organisational Change, Customer Engagement Metrics, Segmentation, Direct Marketing, Database Marketing, Marketing Strategy, Advertising, Product Management, Marketing Planning, Mortgages.