Chris Colombo
Commercial and Go-to-market Strategy - Paramount Consumer Products & Experiences at Paramount
Based in United States
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Seniority
Staff
Department
Sales & Business Development
Location
United States
Industry
Entertainment Providers
Company size
14K
Contact information
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c•••••••@paramount.com
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Background
About Chris Colombo
As a Global Insights and Go-to-Market executive, I drive success through extensive Business and Integrated Marketing expertise. I have an extensive experience in Consumer Product, FMCG, and Entertainment, translating consumer insights and data analytics into compelling narratives and actionable strategies. By leveraging my diverse range of skills, I generated meaning returns by influencing and creating frameworks and measurements for go-to-market and content engagement, including devising and optimizing marketing and media plans across various platforms like traditional, digital, and user-generated content, as well as broadcast, cinema, and SVOD. As an experienced leader, I have vast experience building high-performing teams that can deliver meaningful results and drive impact across the US, LATAM, and EMEA regions by attracting top talents and developing my team training, coaching, and mentorship. In addition, I focus on fostering a culture of collaboration and teamwork within the team and with key stakeholders. Storytelling | Business Insights | Go-To-Market Strategy | Actionable Insights | Though Leadership | Media Analytics | Diversity, Equity & Inclusion | Digital Evangelist | Integrated Marketing | Content Analytics
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