Chris Flaherty
Senior Vice President of Marketing - Heartland Food Products Group & Splenda Brand at Heartland Food Products Group
Based in Indianapolis, United States
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Seniority
Vp
Department
Advertising & Marketing
Location
Indianapolis
Industry
Manufacturing
Company size
738
Contact information
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c•••••••@heartlandfpg.com
Phone
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Background
About Chris Flaherty
An experienced Brand Management Executive and CPG Marketer who led a decisive and sustained business turnaround on the 60-year-old Mr. Clean brand at Procter & Gamble. The Mr. Clean turnaround story is being shared by P&G's CEO, CFO & CMO as a best-in-class example of effective business strategy. Chris has an MBA and Engineering educational background, with specialization in the following areas: Brand Management, New Product Launch & Management, Project Management and Multi-Functional Team Leadership, Equity Guideline Evolution & Creation, Marketing Asset Creation (TV, Print, Digital, Radio, Sampling, Out-of-Home) and Agency Management, Media Planning, Shopper Marketing, eCommerce & Omni-Channel Business, Business Analysis, and Marketing & Communication Planning.
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