Chris Morgan

Background

About Chris Morgan

An enterprising Sales & Marketing Director and MBA, with 15 years sales and marketing experience in the UK health, protection and employee benefits markets. An accomplished, successful and commercially minded growth leader with proven track record. Leading a team of 20 to average annual new business premium revenue of £38m for period 2020-23. Responsible for a four fold increase in total revenues for AIG Life's Group Protection business over a 5 year period. Strong strategic mindset, with can-do, proactive attitude. Devised and executed a new distribution strategy in 2019-20 which grew new business revenue from £17m in 2018 to peak of £50m in 2020, strengthened AIG Life’s reputation and lay the foundations for consistent year on year growth in the years that followed. Experienced marketing leader. Led Ellipse challenger brand during scale up phase from a niche provider to the mainstream. Believes that effective marketing strategy goes far beyond communications. A creative, articulate and enterprising business leader, who has the strategic mindset and leadership skills to bring together multiple functions - sales, marketing, product development, service - to deliver compelling, profitable propositions which meet the needs of target customer groups. Key Skills: Sales Management | Customer Focus | Marketing Strategy | Leadership | Strategic Planning | Business Development | Relationship Building | People Management | Project Management | Life & Health Insurance