Christel Marshall

Background

About Christel Marshall

Results-driven and dedicated Marketing, Business Development and Integration Director, who drives transformational branding innovation for legal, tech, and research organisations in Africa and the MENA. I target opportunities through research, astute problem-solving, negotiation, and a passion for reaching audiences via brilliant events, innovative platforms, and fresh, market-leading technologies. I possess over 25 years of easily transferrable expertise in demand generation, effective launches, performance marketing, channel development, and bespoke marketing strategy creation. By designing targeted solutions, identifying drivers and cultivating relationships, I drive sustainable ROI and optimise share. I am known among my peers as a driver of teams, providing the relevant tools, ensuring career progress, and the ongoing measurement of set performance goals against actual outputs within environments of diversity and inclusiveness. I am a creator of agile working guidelines and policy and procedure documents that are rolled out in firms as examples of best practices. As a collaborative communicator, I nurture reciprocal networks and relationships and am a confident presenter and lecturer of ideas.