Christopher Capstick

Background

About Christopher Capstick

About I’m Christopher Capstick, Group Marketing & Communications Manager at Civilmart – now part of CRH, a global leader in building materials. I lead marketing and communications across Civilmart’s national portfolio, driving brand alignment, digital transformation, and strategic growth. Since joining, I’ve successfully integrated over 15 acquired businesses, supporting our evolution into a unified, high-performing organisation. This journey culminated in Civilmart’s acquisition by CRH in 2024. My role is multifaceted – beyond marketing, I influence business-wide change, support operational projects, and contribute to commercial decision-making. I’m known for blending strategic leadership with hands-on expertise across all marketing disciplines. With a background spanning the UK and Australia, I’ve developed my skills across industries including Manufacturing, Hospitality, Employment Services, Agriculture, Healthcare, and Retail. My early career in hospitality taught me resilience, adaptability, and the value of rolling up my sleeves – qualities that continue to define my leadership approach today. Industry Recognition Best SEO Campaign – 2022 Global Search Awards – Best SEO Campaign Best B2B Campaign – 2023 SEMrush Awards – Best SEO Campaign Finalist – Global Search Awards 2024 Core Skills Marketing Strategy & Execution Brand Development & Repositioning Project & Change Management CRM Platforms: Salesforce, Pardot, HubSpot, Zoho Website Development: WordPress, Wix SEO & Social Media Strategy Digital Transformation Stakeholder Engagement & PR EDM Campaigns: Mailchimp, Pardot Policy, Procedure & Financial Oversight Trademark & Patent Coordination I’m passionate about creating marketing that connects, communicates, and delivers. I bring a commercial mindset, a collaborative spirit, and a strong track record in growing B2B and industrial brands. chris.capstick@outlook.com (+61) 0434 639 860