Claire Bourget
Directrice Intelligence d'affaire Et Recherche Marketing at Académie De La Transformation Numérique Atn
Based in Montreal, Canada
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Seniority
Staff
Department
Other
Location
Montreal
Industry
Education Administration Programs
Company size
11
Contact information
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c•••••••@transformation-numerique.ulaval.ca
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Background
About Claire Bourget
Marketing professional with over 20 years of experience. Helps companies adapt their marketing strategies and approaches to seize new opportunities created by the web, social networks and mobile. Project manager who knows how to integrate all phases of the life cycle of products and services. Recognized for her leadership, her dynamism and energy. Specific skills to spread her passion for marketing, design and implement winning strategies to achieve business objectives. Specialties: • Customer Experience Measurement • Web Surveys • Web Strategy and Marketing • Benchmarking • Content Management • Change Management • Marketing and Product Launch • Communication Plan • Web Efficiency Measurement • New initiatives on the Web • Design of new products / services • User Experience • Project Management (Web amd Marketing) • Analysis of Competition and positioning • Collaboration on the Web • Panels / Marketing Research Online Communities (MROC)
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