Claire Duflos

Background

About Claire Duflos

A rare combination of creative vision and business-driven strategic marketing, enriched by an interior design degree from Penninghen Arts School. For over 20 years, I have been shaping premium & luxury brands worldwide, bridging brand storytelling, retail execution, and consumer experience to create impactful and differentiated brands.I specialize in 360° brand & retail strategies, integrating creative and operational approaches to craft engaging customer experiences across both B2B and B2C environments. Leading multicultural teams across international markets, I have successfully managed complex, large-scale projects for global leaders (L’Oréal, Lagardère Travel Retail, Unibail-Rodamco-Westfield), combining strategic insight, creativity, and omnichannel execution. A dynamic and results-driven leader, I thrive on transforming challenges into sustainable, innovative, and business-driven growth opportunities.Specialties:• Luxury & premium retail brands | Shopping centers | Hospitality• Beauty | Fine Food & Gastronomy | Multi-category projects• Global brand strategy & 360° execution (offer, UX, omnichannel)• Rare blend of creative (Penninghen) & business marketing expertise• B2B & B2C strategy implementation• Multicultural team leadership & complex project management• Agile decision-making & strong business acumen• Persuasive communicator & strategic thinker• Sharp, pragmatic, and deeply committed leader