Clara Lefebvre

Background

About Clara Lefebvre

Specialising in 360° communications, I work at the heart of the editorial, graphic design, digital and events fields, activities that punctuate my daily professional life. Passionate about implementing creative strategies, I enhance the image of companies through internal and external communications initiatives. For over 4 years, supporting employees and promoting the company's image have been constant motivators. I had the opportunity to join the Hutchinson Group, a subsidiary of TotalEnergies, as 360° Communications & Marketing Manager. This ultra-challenging position allows me to develop and acquire new skills every day, particularly through the management of ambitious projects. My job? To promote the Group's projects and innovations by managing the media plan, creating editorial content (press releases, articles, interviews, etc.) and coordinating communication initiatives. My challenge? Organising large-scale professional events, such as #Hyvolution (January 2025) and #GlobalIndustrie (March 2025), taking charge of planning, coordination and communication strategy. What's my day-to-day job? Actively participating in cross-functional projects, creating brochures, developing content for the web and social networks, and much more. Being part of this adventure within a global group, working with an international and passionate team is a real driving force for me, enabling me to contribute fully to the company's development. Keywords: digital marketing, events, communication, social networks, brand image, digital strategy, Adobe Creative Cloud, Photoshop, Illustrator, InDesign, community management.