Claus Hansen
Senior Director, Crm at Betmgm
Based in New York, United States
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Seniority
Director
Department
Sales & Business Development
Location
New York
Industry
Gambling Facilities and Casinos
Company size
1.4K
Contact information
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c•••••••@betmgminc.com
Phone
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Background
About Claus Hansen
I am an intrapreneur and an industry veteran in online gambling and sports betting with deep experience in the revenue generating space. With more than 12 years of experience in growth-centric roles across various stages of companies’ lifecycles within the online gaming industry, I bring a proven track record in outlining and implementing revenue-generating strategies. I have deep expertise in data-driven growth strategies, leveraging analytics and customer insights to optimize acquisition and retention, and maximize revenue through a series of examples on scaling CRM and loyalty programs via marketing technology. Driven by passion and purpose, I turn ideas into impact, channeling relentless energy into every venture to create lasting value.Beyond my professional pursuits, I am committed to personal development, consistently seeking new challenges and opportunities for growth. Join me on this journey where entrepreneurship, innovation, and a strategic mindset converge in the exciting world of online gaming.I love to broaden my horizon and make new professional acquaintances. Reach out if you want to talk marketing, strategy or football (soccer mainly).**Founding member of at Optimove Connect. Tel Aviv 2017**Chairperson and Brand Speaker at the Advanced Email Conference, London 2015, Marketing Customer Engagement Customer Relationship Management Marketing Strategy Marketing Communication Campaign Management Change ManagementSpecialties:Managing Performance • Result Orientation • Establishing Focus • Fostering Teamwork • Building Collaborative Relationships
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