Cole S.

Background

About Cole S.

Strategic brand consultant and creative leader with 12+ years of experience developing data-charged brand strategies, conducting primary and secondary research, and creating compelling brand narratives for Fortune 500 companies and purpose-driven nonprofits. I am a performance-focused collaborator and content creator with a passion for translating and distilling big ideas across vast brand and media ecosystems, leading cross-functional teams to deliver measurable business impact. Proven track record in brand identity development, positioning, messaging frameworks, and integrated campaign strategy across healthcare, technology, manufacturing, hospitality, retail, and social impact sectors. I listen, learn, and move quickly, applying equal parts insight and intuition to deliver work that fits and focuses business and brand objectives. I turn data and knowledge into actionable, best-in-class strategies.CORE COMPETENCIESBrand Strategy & Identity • Account Planning • Primary & Qualitative Research • Secondary Research • Data-Driven Storytelling • Strategic Workshops & Facilitation • Brand Architecture • Competitive Analysis • Audience Insights • Campaign Strategy • Brand Positioning • Messaging Frameworks • Rebranding • UX Strategy • Client Counseling • Cross-Functional Team Leadership • Mentorship & Team Development • Strategic Presentations • Proposal Development • Performance Measurement & ReportingPast and current clients include: Abbott, Agncy Design, BBVA, DLR Group, Ferguson, Haier, Hello Mr, International Truck, Knoll, LodgeWorks, Mastercard, NYSE, Rise, Sappi, Sears, Slalom Consulting, Sony, Starwood, Terlato, Under Armour, and Wilson.