Colin Strong
Global Head of Behavioural Science at Ipsos
Based in Lambeth, United Kingdom
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Seniority
Director
Department
Advertising & Marketing
Location
Lambeth
Industry
Market Research
Company size
19K
Contact information
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c•••••••@ipsos.com
Phone
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Background
About Colin Strong
I work with a wide range of organisations (both private and public sector) to design and deliver behaviour change through the use of behavioural science. I am the Global Lead for behavioural science at Ipsos and Professor of behavioural and consumer science at Nottingham University Business School. I was selected as one of Esomar's Insight250 for a third time in '23. I collaborate to publish Frontline BeSci, a weekly blog on issues relating to applied behavioural science. We take a strategic look at the big issues of the day with a behavioural science lens. I am in the (hopefully) finishing stages of a book of essays on the way COVID, climate change and technology are upturning the beliefs we have about ourselves as humans. My previous book,'Humanizing Big Data' is published by Kogan Page.
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