Collin Wiersema

Background

About Collin Wiersema

I’m a seasoned marketer with a proven track record of driving revenue growth through audience-first strategies across a diverse range of marketing channels. Over the course of my career, I’ve partnered with top brands like NBC Universal, Sony PlayStation, Airbnb, and American Airlines, leading teams, building strong relationships with senior client leadership, and delivering measurable business outcomes.In my current role as Director of Strategic Engagement at GroupM's Nexus Media Solutions, I’ve successfully secured multiple new clients while supporting existing ones in adopting innovative media solutions. With a background spanning the entire digital media landscape, and a deep expertise in Advanced TV, I specialize in creating full-funnel media strategies that drive both engagement and revenue.With an MBA in Marketing and Sports Management, I combine creativity with data-driven insights to deliver impactful results. I’m now focused on leveraging my experience to help clients unlock new growth opportunities and achieve their marketing objectives.