Con Botsioulis

Background

About Con Botsioulis

With over 25 years of experience leading high-performing teams across field marketing, merchandising, and sales activation, I bring a deep commercial understanding of both supplier and retail environments—and a proven ability to translate strategy into scalable, on-the-ground execution that delivers.Having worked extensively with suppliers into major retail channels, I understand the pressures of driving brand visibility, compliance, and sales growth in a highly competitive, fast-moving market. My strength lies in designing and delivering integrated field execution strategies—from national merchandising programs to precision-targeted sales activations—that influence shopper behavior and generate measurable ROI.As a seasoned executive, I’ve led large, decentralised teams and complex operational structures across multiple markets. I build cultures that are agile, performance-driven, and aligned to client outcomes—empowering teams to thrive while ensuring accountability at every level.I’m regarded as a thought leader in the field marketing industry, known for bringing fresh thinking, commercial acumen, and operational discipline to every engagement. Whether navigating the challenges of scale or driving innovation at pace, I’m passionate about helping brands win at the point of purchase through smarter strategy and seamless execution.