Corina Marcano

Background

About Corina Marcano

Passionate about driving growth through strategic marketing, I am a Growth Marketer with a proven track record of success. With over a decade of experience, I have honed my skills in crafting and executing comprehensive growth strategies that span performance marketing, growth, and customer lifecycle management. As a self-employed Growth Marketer, I've been at the forefront of shaping and implementing growth strategies for my clients in different channels, including Google Ads, Facebook Ads, TikTok Ads, LinkedIn Ads, Amazon Ads. My hands-on approach to the acquisition funnel optimization, coupled with data-driven insights, has consistently refined business growth strategies. My expertise extends beyond paid media, encompassing web tracking and analytics. My entrepreneurial spirit thrives as I explore revenue streams and conduct feasibility tests. I've also played pivotal roles at organizations such as Mechanism Ventures, WorkLeap (formerly GSoft), helloDarwin (formerly B2B Quotes), and iProspect Canada, where I led digital advertising and marketing initiatives, managed teams, and contributed to successful rebranding efforts. As a Growth Engineer, I developed and executed data-driven paid media strategies for Mechanism's Portfolio Companies, ensuring efficient revenue generation and scalability across all channels and helping take companies to “default alive”. Let's connect and explore how my strategic mindset and hands-on experience can contribute to your organization's growth objectives. Together, we can turn challenges into opportunities and drive impactful results in the ever-evolving landscape of growth marketing. Here are my top 5 talents: 1. 🤓 I’m an avid learner → I challenge myself to continually learn. 🧩 Restorative → I love to solve problems. My mind is always looking at ways to improve processes and I yearn to acquire additional knowledge and skills. Woo → I’m able to win people over. What’s rewarding about this is that I help build networks by connecting people with each other. Activator → I turn ideas into action. I make things happen. Individualization → I’m able to see what makes each individual unique, and this helps me bring out the best of them.