Craig Carter

Background

About Craig Carter

Born and raised in Newfoundland. Completed Bachelor of Commerce from Saint Mary’s University, Canada in 1990. Joined an advertising agency in Ottawa as Director of Sales until 1992. Graduated with an MBA from Dalhousie University, Canada in 1994. In 1993, joined Acadian Seaplants Ltd. as Marketing Coordinator, based in Dartmouth, Nova Scotia - a manufacturer of seaweed plant biostimulants, natural fertilizers and edible seaweeds for international markets. In 1996, I joined the Thomson-Gordon Group of Burlington, Ontario, as Marketing Manager - managing corporate marketing for four business units: 1) air compressor supply and service, 2) mechanical seal manufacturing and distribution 3) business jet maintenance and avionics and 4) Thordon Bearings, a manufacturer of a complete range of environmentally friendly propeller shaft, rudder and shaftline products for the global marine market. I was the Director of Marketing and Customer Service for 13 years promoting non-polluting bearings for the marine, clean power generation and pump industries. In 2022, I became VP Business Development focusing on Marketing, Customer Service and the development of new Thordon Bearings business with merchant fleet ship owners reducing their OPEX, CAPEX and the ships carbon footprint translating to a healthier shipping business. Specialties: International Marketing; Strategic Thinking; Marketing Communications; Brand Building and Team Building