Crystal Angsari
Founder and CEO at Hokkaido Baby Bakeshop
Based in Jakarta, Indonesia
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Seniority
C-Team
Department
General Business & Management
Location
Jakarta
Industry
Food and Beverage Services
Company size
10
Contact information
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c•••••••@hokkaidobaby.com
Phone
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Background
About Crystal Angsari
Sweet Delights, Lasting Impressions – that’s the philosophy behind Hokkaido Baby Bakeshop, the premium artisanal sweets brand I founded in 2016. As the Founder and CEO, I’ve combined my passion for product development, strategic thinking, and my love for creating unforgettable food experiences to elevate the gifting experience for businesses. Specializing in custom cookie hampers, I help banks, corporations, and high-profile clients build and strengthen their relationships through thoughtfully curated sweets. With a solid background in pastry arts from top culinary institutes in France and Japan, and a decade of experience in the F&B industry, I bring both creativity and precision to every project. My journey started in Osaka and Yssingeaux, where I honed my culinary skills, and evolved into leading innovative food ventures in Indonesia, like Hokkaido Baby Bakeshop. I’ve also played key roles in other food businesses, such as Hey! I am Yogost Indonesia, where I served as CFO: Custom Corporate Gifting: Bespoke hampers that impress clients, tailored to fit any occasion like Chinese New Year, Christmas, and Eid. Nationwide Delivery & Packaging Customization: We offer fully customized packaging, designed to leave a lasting impression on your clients. Exclusive Partnerships: We’ve collaborated with international brands like Brother, Huawei, VIVO, and OPPO, and provided desserts for high-profile events at ASTRA, Bank Indonesia, Mandiri, and more. My Passion: I’m passionate about modernizing traditional Indonesian flavors, adding a contemporary twist that resonates globally. My mission is to inspire creativity through my work and to help others realize that work can be a passion, not just a way to make money. Achievements: Featured winner in Mega Influencer Tasyi Athasyia’s Eid Cookie Blind Test for 3 consecutive years. Collaborated with top illustrators, including Crayon Shinchan, Meg & Polly, and Indonesia’s Tahilalats. Provided hampers for international brands and corporations. If you’re looking to strengthen client relationships or need a premium gifting solution, let’s connect! Specialties: Product Development | Corporate Gifting | Sales | Project Management | Strategic Thinking | Branding | Customer Development
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