Cybil Rose

Background

About Cybil Rose

Results-driven VP of Communications | Public Relations Specialist | Brand Strategist I am a seasoned communications professional with a passion for bringing brands to life through strategic media relations, engaging social media campaigns, compelling content development, and impactful speaking engagements. As a leader with MorreaIe, I oversee strategic and crisis communications, media relations and business development for the firm and its clients. I serve as firmwide thought leader in the spaces of communications strategy and best practices, policy awareness and influence as well as media expertise. Prior to this leadership role, I spearheaded the corporate (B2B) communications and social media teams at KemperLesnik as a vice president. I specialized in developing and implementing results-driven communication programs across diverse industries, including financial services, professional services, risk management, insurance, insurtech, technology and HR. My proven track record of creating and executing initiatives has significantly increased awareness and visibility for esteemed clients such as Aon, HUB, PwC, Ritchie Bros, Liberty Mutual and Brunswick. With a rich background in leadership, I honed my communication expertise through prominent roles in local TV newsrooms across Chicago, Kentucky, Missouri, and Florida. I also contributed my skills to the Illinois Department of Central Management Services, where I provided professional support to state agencies. Beyond my corporate achievements, I am deeply committed to making a positive impact through philanthropic efforts. As the founder of BlueSkies non-profit foundation, I aim to give back to wounded veterans through a skydiving program. Additionally, I serve as a board member of the Insurance Industry Charitable Foundation, dedicated to supporting local communities. I am also an active committee member for Arogya World, an organization striving to end chronic disease in India. I hold a bachelor’s degree in broadcast journalism from Southern Illinois University. Public Relations (PR) Media Relations: Mainstream and Niche Publications Social Media: Launch and Maintain Accounts Brand Management Crisis Communications Executive Positioning AP Style Industries: Infrastructure Transportation Benefits Financial Services Fintech Health Insurance Insurtech Professional Services Risk Management Technology