Daisy Hermida

Background

About Daisy Hermida

Hi! I am highly motivated, creative problem solver, with a passion and proven track record for creating and managing brands. I am currently a Brand Marketing Manager at GameStop! A few of my responsibilities include- Leading the development and execution of integrated brand marketing campaigns aligned with our strategic goals- Managing campaign timelines, budgets, deliverables, and reporting across multiple initiatives simultaneously- Collaborate cross-functionally with internal and external stakeholders (Operations, Merchandising, Loyalty, IT, Pre-Owned, etc.) to ensure cohesive marketing execution- Build and maintain detailed marketing calendars that align tactical execution with key priorities and promotional moments- Actively participate in strategic planning and contribute innovative, brand-aligned marketing ideas- Support budget tracking, vendor invoicing, and ensure financial accuracy across marketing initiatives.In my previous role at Saatchi & Saatchi I was responsible for managing the digital marketing maintenance and enhancements for Toyota's website. I worked directly with creative and production teams from kick off through design, production to delivery, and client approval.