Dan Elbro

Background

About Dan Elbro

I’m a Sales Director with a proven track record of driving revenue growth, building strong commercial partnerships, and developing high-performing teams. I lead with a servant mindset. That means I don’t just set targets. I support the people delivering them. I believe the best results come from clarity, consistency, and creating a culture where people feel heard, valued, and empowered to perform. Over the years, I’ve helped companies scale fast, even in tough markets. Key Milestones: Exceeded £19M+ in annual sales — consistently delivering results in high-pressure environments Helped grow a company from £750K to £2.5M by onboarding larger accounts and improving process Negotiated major new listings with top UK retailers, unlocking new revenue channels Led successful expansion into the portable computing market via strategic partnerships Surpassed 100% of sales targets across multiple roles and verticals Core Strengths: People Leadership – Servant leadership style focused on trust, autonomy, and growth Sales Performance – Goal setting, consistent coaching, and strategic execution Market Growth – Leveraging insight, data, and competitor intelligence to grow share Partnership Development – Building relationships that drive long-term success If you're building a team, scaling a business, or just want to connect around leadership, mindset, or sales growth. I’m always open to a conversation.