Dani Roberts

Background

About Dani Roberts

I'm an innovative and data-driven digital marketing leader who turns insights into strategies that drive measurable growth. With experience building and scaling multichannel programs for both B2B and B2C brands, I specialize in digital strategy, brand storytelling, performance marketing and go-to-market launches that cut through the noise and connect with audiences. As an athlete and youth sports mom, I bring the same discipline, resilience and competitive spirit from the track and sidelines into the office. Whether it's expanding a small business' local footprint, optimizing multimillion-dollar budgets, driving customer acquisition and retention or leading high-performing teams, I approach every challenge with focus, creativity and a drive to win. For me, marketing isn't just about metrics. It's about sparking connection, building community and delivering impact. Looking ahead, I aim to continue pushing boundaries as a digital leader, blending strategy with creativity to deliver bold ideas, empower teams and drive change that matters for people and communities.