Daniel Barba
Chief Revenue Officer (CRO) at Genia Foods Llc
Based in San Diego, United States
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Seniority
C-Team
Department
Sales & Business Development
Location
San Diego
Industry
Food and Beverage Services
Company size
1
Contact information
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d•••••••@geniafoods.com
Phone
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Background
About Daniel Barba
Global Expansion, Innovation & Strategic Growth in the Food Industry With over 21 years of experience in the food industry, I drive market expansion, product development, and revenue optimization, ensuring sustainable growth and global consolidation across the U.S, Europe, Asia, and Latin America. As Chief Revenue Officer (CRO) at Genia Foods LLC, I turn strategic vision into tangible results—executing precise growth plans, optimizing supply chains, and forging high-impact commercial partnerships. Key Areas of Leadership & Execution: Market expansion and development, securing growth in the U.S, Europe, Asia, and Latin America with tailored strategies. Innovation and product development, aligning new product lines with global trends and regional regulations. Supply chain optimization, establishing strategic supplier relationships in the U.S, Chile, Asia, and Europe to ensure efficiency and quality. Negotiation and execution of high-value commercial agreements, solidifying long-term partnerships with key clients and industry players. Key Achievements & Impact: Lead export programs exceeding tons annually, optimizing logistics, distribution, and operational costs. Develop new product lines tailored for Europe, Asia, and Latin America, driving innovation and market differentiation. Manage a network of over global clients, including importers, distributors, and retailers, ensuring sustainable growth. Established strategic alliances with industry leaders, including Germany’s largest marzipan producer, hazelnut producers in Chile and the U.S, and key partners across Asia and Latin America. I focus on delivering real impact—opening markets, optimizing operations, and building strategic partnerships that create long-term value. Nothing stays theoretical: every strategy I design, I execute, and I turn into measurable results. Always open to new opportunities and strategic collaborations. Let’s connect!
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