Daniel Basta

Background

About Daniel Basta

I build data capabilities that scale with product adoption, drive customer value, and power strategic decision-making. With over six years of experience delivering full-stack data solutions, I’ve led initiatives that turn complex data ecosystems into clear, actionable intelligence for both internal teams and end users. I lead a multidisciplinary team of data engineers, analysts, and data scientists focused on enabling a data-driven culture across the business. From modern data warehousing and automated pipelines to governance, cataloging, and embedded analytics, I’ve built platforms that support everything from self-serve dashboards to advanced predictive models. In fast-paced, product-led environments, I work closely with cross-functional stakeholders — including Sales, Product, Marketing, Customer Success, and Finance — to align data strategy with go-to-market goals and customer lifecycle insights. At the executive level, I champion scalable reporting and analytics frameworks that support growth, retention, and operational excellence. My goal is to make data a core product capability — not just a support function — enabling organisations to move faster, serve customers better, and make smarter decisions at scale.