Daniel Borges

Background

About Daniel Borges

With over 15 years of experience leading cross-functional teams in one of the world's most recognized brands — Coca-Cola — I've built a solid track record in marketing, commercial strategy, and market intelligence. Currently serving as a Customer Success Manager LATAM at Vision Group Retail, I specialize in Customer Lifecycle Management, with a focus on B2B customer expansion, SaaS growth, and long-term account management across Latin America. My role is centered on delivering customer value through strategic digital transformation and IoT deployment, aligning our solutions with the fast-paced trends of modern retail. I work closely with stakeholders to promote product adoption, optimize the use of our platforms, and ensure high Net Revenue Retention (NRR) by actively driving churn reduction strategies. I thrive in dynamic environments where cross-border collaboration, innovation, and data-driven decision-making are key to delivering exceptional customer experiences. Beyond solving today’s challenges, I act as a trusted advisor, identifying growth opportunities, co-creating success roadmaps, and enabling customers to scale efficiently through our SaaS and hardware ecosystem.