Daniel Daines
Manager - Ir & Marketing Solutions at Apex Invest
Based in London, United Kingdom
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Seniority
Manager
Department
Sales & Business Development
Location
London
Industry
Financial Services
Company size
16
Contact information
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d•••••••@apexgroup.com
Phone
5 credits+44 ••• •••• ••••
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Background
About Daniel Daines
I have over eight years' experience preparing messaging frameworks and marketing materials. Working for alternative investment fund managers, I currently manage our team of analysts. As part of my role, I work on perception studies and market research projects. The key insights and market trends we identify helps us to position our clients' firms in the right way. I also work on brandstory and messaging projects. This process uncovers our clients' key strengths and what makes them different. From this, we build a set of brand pillars that makes their investment proposition shine. The outputs allow us to produce powerful fundraising and marketing materials. This includes marketing decks, pitchbooks, two-page teasers, ESG reports, websites, PPMs and DDQs. We ensure the brandstory sings across these documents, echoing the same messages. This allows us to deliver a full suite of consistent and compelling materials. I am also a poet and since 2016 have published four poetry books. I also perform spoken word poetry online as part of my CosmiCity, Bard Yarn and Social Notion series.
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