Seniority
Other
Department
Other
Location
Canada
Industry
Banking
Company size
105K
Contact information
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d•••••••@td.com
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Background
About Daniel Lam
As a marketing professional specializing in digital strategy and advisor experience, I help drive lead generation, engagement, and business growth through targeted, data-driven marketing campaigns. Currently, I serve as Associate Marketing Manager, Advisor Digital Experience at TD Wealth, where I develop and optimize digital initiatives to enhance advisor-client relationships and support national growth objectives. My work integrates content strategy, journey mapping, and performance analytics to deliver measurable results. I’m passionate about blending creativity with strategy—using marketing automation, and omnichannel campaigns to build meaningful connections and drive revenue. Key areas of expertise: • Lead Generation & Growth Marketing • Digital Strategy & Execution • Content & Campaign Development • Advisor Experience & Financial Services Marketing • Analytics, Reporting & Performance Optimization
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