Daniel Sampietro

Background

About Daniel Sampietro

As the Founder and CEO of RETAILATAM Business Solutions since August 2018, I lead the delivery of cutting-edge retail solutions in Latin America, leveraging over 27 years of expertise in global and regional retailing, shopper marketing, merchandising, and category management. Our company partners with global and regional leaders to provide AI-enabled decision platforms, customer intelligence, personalized marketing, and supply chain optimization to empower clients in the retail sector. My career spans more than three decades in information technology, market research, and the services industry, including 26 years at Nielsen in executive roles across Latin America and globally. With certifications such as BPI Six Sigma Executive Black Belt and expertise in category management, competitive analysis, and market research, I am committed to driving innovation, operational excellence, and transformative solutions to empower businesses. My entrepreneurial spirit fuels my passion for delivering value-driven, impactful solutions and fostering meaningful partnerships in the retail industry.