Danielle Rocha

Background

About Danielle Rocha

I’m a Global Head of Marketing with 7+ years of experience driving multi-seven-figure growth. I uncover revenue opportunities. I build end-to-end demand generation growth systems, from rebranding and website strategy for global groups to executing across Google Ads, LinkedIn, SEO, email marketing, and CRM optimisation. Leveraging tools like Power BI, Google Analytics, and Hotjar, I optimise performance, identify growth opportunities, and reduce acquisition costs—consistently driving millions in new revenue. HOW I DO IT - Identify and prioritise the ideal customer profile (ICP) where you have a competitive advantage, focusing on the product or service with the highest and fastest conversion rates to maximise revenue growth- Execute multi-channel campaigns across Google Ads, LinkedIn, SEO, and outbound email outreach using Apollo.io, driving measurable revenue growth. In my previous role, this strategy generated £1M in new revenue with a 2,280.95% ROI on a £42K budget within 11 months- Eliminating bottlenecks to improve efficiency. Cutting sales response times from 1 week to 30 minutes by implementing an online quote builder—saving time, accelerating revenue, and enhancing customer experience- Optimising every touchpoint—from refining customer journeys with Hotjar to improving ad creatives and targeting. I recently reduced cost-per-acquisition by over 90%(from £55 to £4.50) while increasing lead volume and quality across multiple European markets- I track key metrics, uncover revenue opportunities, and continuously optimise marketing efforts to maximise ROI and drive measurable business growth. WHAT OTHERS SAY ABOUT ME “Danielle is a forward-thinking marketing leader who blends creativity with data-driven insights. Her ability to identify growth opportunities and deliver high-impact campaigns is unmatched.""She has a rare talent for transforming complex business challenges into clear, actionable marketing strategies that drive measurable results." “A true leader—Danielle not only drives performance but also empowers her team to deliver their best work, ensuring cross-functional alignment and consistent success."