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Danny Barrasso

Chief Executive Officer CEO at Valuelights

Based in United Kingdom

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Seniority

C-Team

Department

General Business & Management

Location

United Kingdom

Industry

Retail

Company size

Contact information

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d•••••••@valuelights.com

Phone

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+44 ••• •••• ••••

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Background

About Danny Barrasso

A transformation-focused CEO and board-level leader with over 25 years of experience delivering growth, turnaround, and digital acceleration across multi-channel retail, consumer, and international markets. I have successfully led businesses ranging from £20m to £1.3bn in turnover, consistently driving material EBITDA improvements, international expansion, and brand and digital reinvention. My leadership is defined by clarity in execution and a deep commitment to aligning people, product, and proposition to unlock commercial value and cultural momentum. I bring a strategic mindset with a hands-on approach, particularly adept at revitalising underperforming businesses and steering organisations through change. I thrive in dynamic environments where transformation is essential, and I’m passionate about building high-performing teams, fostering innovation, and delivering sustainable growth.

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